I am one of those marketing geeks that signs up for every promotion, email list, direct mail list, etc.  I am always fascinated to see what people are doing – good and bad.  But, I draw the line at the telephone.  Send me 100 texts a day, but I hate being on the phone.  I dont really [...]

Yeah, we get that a lot. Social incentive sharing is empowering your customers to share a discount or a deal with their friends and family and then you reward them for doing it.  It’s kind of like a referral, except that a referral requires a personal recommendation of your product or service.  And, it isn’t usually accompanied with a [...]

Let’s assume you’ve done everything you can to set up the best franchise possible.  You are offering great products or services, your prices are competitive, and your profit margin is healthy.  Your challenge now is telling people about it.  You could have the greatest product in the world, but if nobody knows about it, nobody [...]

When a martial arts school runs a special promotion, it needs to have in place for prospects an offer, deal or giveaway that will entice someone considering taking a martial arts class into making a final commitment. Here are a few sure-fire ideas that invariably help you sign up new students: FREE TRIAL – When you [...]